The architecture behind our own product
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Paul and Buzco open the hood on RevPlatform: the architectural decisions, tradeoffs, and lessons from building a real GTM product. A candid look at what they'd do again and what they wouldn't.
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Show notes
Building the product you also use is a special kind of pressure. Paul and Buzco share the real architecture behind RevPlatform, the decisions that aged well, and the ones they'd revisit, without the sanitized conference-talk gloss.
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Quotable
“We let a pattern prove itself three times before we generalize it.”
— Paul Maxwell
Full transcript
Paul: Building RevPlatform taught me that architecture is mostly a series of bets about what will change. Get the bets right and the system flexes with you. Get them wrong and every feature fights you.
Buzco: And the temptation is always to over-abstract early, to build for flexibility you don't need yet. We got burned by that once and learned to earn our abstractions.
Paul: Right. We now let a pattern prove itself three times before we generalize it. It feels slower, but it saves you from the abstractions that turn out to be wrong.
Buzco: The best part of building the product we use is that our own pain finds the problems before customers do.
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